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GLG's articles and eBooks are drawn from the insight of the best and brightest, our approximately 1 million Network Members, which include thought leaders across every major sector and geography. You'll also find research best practices from our internal teams as well as Spotlights on how we've helped companies like yours get the clarity to act with confidence.

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How to Effectively Conduct an Expert Interview
Article

How to Effectively Conduct an Expert Interview

Consultation Calls, Expert Insights, Expert Interview, Expertise, GLG Expert Calls and Executive Placements
How to Conduct a Market Assessment
Article

How to Conduct a Market Assessment

Expert Insights, Market Assessment, Market Research, Corporate Firm Resources, GLG Expert Calls and Executive Placements, GLG Surveys and Qualitative Research
Interview | Understanding the Why: The Necessity of Insights
Article

Interview | Understanding the Why: The Necessity of Insights

Expert Insights, Insight vs. Information, GLG Expert Calls and Executive Placements, GLG Surveys and Qualitative Research
Interview | Insight Can Clarify Our Observations 
Article

Interview | Insight Can Clarify Our Observations 

Expert Insights, Insight vs. Information, GLG Expert Calls and Executive Placements, GLG Surveys and Qualitative Research
Interview | Insight Lies Beyond Information
Article

Interview | Insight Lies Beyond Information

Expert Insights, Insight vs. Information, GLG Surveys and Qualitative Research
Interview | Insight Is Novel, Actionable, and Valuable
Article

Interview | Insight Is Novel, Actionable, and Valuable

Expert Insights, Insight vs. Information, GLG Expert Calls and Executive Placements, GLG Surveys and Qualitative Research
Interview | Market Research Should Strive for Insights, Not Just Information
Article

Interview | Market Research Should Strive for Insights, Not Just Information

Expert Insights, Insight vs. Information, GLG Surveys and Qualitative Research
eBook | Insights vs. Information: Why Only Insights Have Impact
Bright Paper

eBook | Insights vs. Information: Why Only Insights Have Impact

Expert Insights, Insight vs. Information, GLG Surveys and Qualitative Research
9 Steps to Energize Innovation
Article

9 Steps to Energize Innovation

Expert Insights, Innovation, Jobs to be Done, Corporate Firm Resources, GLG Surveys and Qualitative Research
Jobs-to-be-Done Philosophy: A Practical Application for Product Innovators
Article

Jobs-to-be-Done Philosophy: A Practical Application for Product Innovators

Expert Insights, Innovation, Market Research, Voice of Customer, Corporate Firm Resources, GLG Surveys and Qualitative Research
Six Steps to Organizing an Expert Interview
Article

Six Steps to Organizing an Expert Interview

Best Practices, Expert Insights, Expert Interview, GLG Expert Calls and Executive Placements
Focusing on Focus Groups: Best Practices
Article

Focusing on Focus Groups: Best Practices

Best Practices, Expert Insights, Focus Groups, Qualitative Research, GLG Surveys and Qualitative Research
eBook: A Fast Guide to Conjoint Analysis
Article

eBook: A Fast Guide to Conjoint Analysis

Best Practices, Expert Insights, Survey Best Practices, Surveys, GLG Surveys and Qualitative Research

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