Measuring COVID-19 Test Perception
An agency working on behalf of a health tech company needed feedback on potential marketing messaging and content related to COVID-19 testing. They partnered with GLG’s experts to run virtual focus groups that helped inform the client’s messaging strategy.
Insights on Student Housing Connectivity
An agency leveraged GLG to run an online discussion board that helped them gather input from IT decision-makers of student housing programs on digital connectivity.
Insights from Physicians
A marketing agency used GLG to run a workshop on behalf of its healthcare client. In the workshop, the client could gather feedback on their ideas, while building knowledge of the current and future blood cancer treatment landscape.
Check Out the Latest Insights from Our Experts
The Electric Vehicles Race
Consumer perception of electric vehicles has shifted, and automakers are competing for that new demand.
Acquisitions Changing E-Commerce
Online sales are booming, now third-party marketplaces are transforming how customers engage with brands.
Steps to Changing Anyone’s Mind
Strategic ways to change minds, incite action, and encourage people to come around.