Trusted Insights from GLG Experts

GLG connects consulting firms and agencies with former C-suite leaders, decision makers, key opinion leaders, and other subject matter experts who can advise on your client’s industry and unique challenges.

Spotlights

Getting Smart on Bioplastics

Spotlight

A project team at a consulting firm took on a new project for their investor client and wanted to better understand both commercial and operation topics related to bioplastics. After having a call with one of GLG’s Network Members, the team partnered with the expert as a senior advisor for a two-month project.

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Measuring COVID-19 Test Perception

Spotlight

An agency working on behalf of a health tech company needed feedback on potential marketing messaging and content related to COVID-19 testing. They partnered with GLG’s experts to run virtual focus groups that helped inform the client’s messaging strategy.

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Surveying Aerospace Experts

Spotlight

A large consulting firm wanted to target specialized professionals in the aerospace industry. GLG helped them conduct a survey of former aerospace engineers and space system program managers to inform their plan of digital innovation expansion for their client.

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Expert Insights

Let Your Survey Design Help You

Article

There are many tools you can program into your survey design to address difficulties or confusion during the post-survey analysis. Here are the top items to consider.

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What is Message Testing?

Article

Message testing research can better equip you with the insight you need to make the right decisions to optimize your marketing strategy and investment.

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Metaverse Evolution Timeline

Article

The metaverse, purported to be an immersive technology that will change the way humans interact, has attracted significant attention just in the past year.
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