Decisions in the Writer’s Room

Academy Award® winning screenwriter and creator of ABC’s When We Rise Dustin Lance Black explains his writing process, his advice to screenwriters, and the art of crafting stories with “specificity that makes the unusual universal.” He is interviewed by Richard Socarides, GLG’s Head of Public Affairs. “If you want to tell a story that draws emotion […]
Decisions in the Newsroom

Former New York Times Executive Editor Jill Abramson discusses the role of the press in a democratic society and how she weighed the consequences of printing stories with global and national security implications. Abramson details The Times’ reporting of intercepted conversations with an Al-Qaeda leader and how she navigated warnings from top security personnel. Interviewed by Eric Jaffe, GLG’s […]
The Transformative Power of Online Streaming

Streaming and on-demand entertainment are transforming the way people consume content. But what will be the impact on stakeholders like television networks? Scott Murrow, former VP, Distribution for AMC Networks, discusses the business and legal implications of as streaming as it becomes increasingly ubiquitous. Scott Murrow most recently served as VP, Distribution for AMC Networks […]
Mobile Advertising, Marketers’ Next Frontier

Content ads are uniquely dependent on users spending countless hours on social media platforms like Facebook and Twitter. Jesse Pujji shares how marketers are exploring how highly-custom mobile advertising benefits all players: the platforms, the advertisers, and the consumers. Jesse Pujji is the Co-Founder & Chief Executive Officer at Ampush. Prior to Ampush, Jesse was […]
The Economics of Online Video

The biggest challenge facing brands and publishers looking to monetize online video is the economics of the ad-supported model—according to former Head of Content Strategy at YouTube Michael Rucker. As production costs grow, “the views that [you] need to generate on an ad-supported model alone are difficult to justify,” Rucker tells GLG. More than ever, […]
Tracking Television’s Trends

These days, more and more people watch TV on-the-go: on their laptops, tablets, or cell phones rather than on their televisions. These alternative streaming methods allow viewers to access content, both new and old, through a variety of channels – posing a unique challenge to those who wish to track audience reception. Vice President, Director […]
The Future of the Music Business

Rio Caraeff, the Chief Content Officer at Magic Leap, speaks with GLG about the future of music and how paid music downloads may not be the way forward. Rio is Chief Content Officer at Magic Leap. In this role, he is responsible for development, operations and business management of Magic Leap’s cloud-based ecosystem and media […]
Understanding a La Carte Cable and Disruptive Content Distribution

Landel Hobbs sits down with GLG to discuss content production, a la carte cable, and the evolving landscape of content consumption. He explains that distribution companies will have to adapt as content distribution methods change and where they may find opportunity during a period of disruption. Landel Hobbs is CEO and President of LCH Enterprises […]
Don’t Throw Out Your Big Screen: The Future of TV and Online Video

For marketers, the question of how much to spend on digital video vs. traditional TV platforms has been increasingly challenging of late. While consumer engagement is typically higher for online video ads, television ads continue to have the edge when it comes to driving overall sales. Depending on the age of the brand, money spent […]
The Music Industry vs The Mobile Games Market: How to Monetize Digital Content

In 2013, Candy Crush Saga made over $1.5B while no single music album came anywhere close to that number. Tim Quirk dives into how the struggling music industry can replicate the mobile games market’s success in going freemium. Tim Quirk is Founder and Chief Executive Officer of Freeform Development, Inc., an application development platform that […]
Gearing Up for 5G

Losing network coverage in an office building or on a train traveling at high speeds is a frequent occurrence for many of us—but according to telecommunications industry executive Jim Ludington, that’s all about to change. With the advent of 5G small cell technology, the cellular future looks bright. It’s “Wi-Fi that goes everywhere,” he tells […]
The Power of Good News and a Good Night’s Rest

Arianna Huffington discusses the “collective delusion that burnout is the price of success” and why the media is not giving readers the full picture by neglecting to cover positive stories. Arianna Huffington is the Co-founder and Editor-in-Chief of The Huffington Post Media Group, a nationally syndicated columnist, and author of fourteen books. In May 2005, […]