All Insights

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Leveraging Technology to Reduce U.S. Incarceration
Spotlight

Leveraging Technology to Reduce U.S. Incarceration

B2B Survey Best Practices — Ensuring Data Quality in Market Research
기사

B2B Survey Best Practices — Ensuring Data Quality in Market Research

Mastering Pricing Strategies: Your Essential Guide to Effective Pricing Research
기사

Mastering Pricing Strategies: Your Essential Guide to Effective Pricing Research

Quantifying Customers’ Willingness to Pay for Sustainable Product Alternatives
Spotlight

Quantifying Customers’ Willingness to Pay for Sustainable Product Alternatives

Testing Willingness to Pay for a New Service with Two Potential Payment Models
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Testing Willingness to Pay for a New Service with Two Potential Payment Models

Price Optimization for Two Versions of a New Medical Device
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Price Optimization for Two Versions of a New Medical Device

Understanding Growth Drivers in ASEAN
Spotlight

Understanding Growth Drivers in ASEAN

How to Conduct a Market Assessment
기사

How to Conduct a Market Assessment

Understanding Customer Perspective on Contract Lifecycle Management Software
Spotlight

Understanding Customer Perspective on Contract Lifecycle Management Software

Gauging the Views of Artificial Intelligence Decision Makers
Spotlight

Gauging the Views of Artificial Intelligence Decision Makers

Bringing Expertise to In-Person Workshops
Spotlight

Bringing Expertise to In-Person Workshops

What Is a B2B Focus Group?
기사

What Is a B2B Focus Group?

Measuring Nordic Aviation Capital’s Credit Risk
Spotlight

Measuring Nordic Aviation Capital’s Credit Risk

eBook | Diving Deeper: GLG’s Guide to Effective Qualitative Research
Bright Paper

eBook | Diving Deeper: GLG’s Guide to Effective Qualitative Research

Customer Voice Research: 3D Design Engine
Spotlight

Customer Voice Research: 3D Design Engine

Customer Voice Research: New Financial Trading Platform
Spotlight

Customer Voice Research: New Financial Trading Platform

Media Industry Research in Southeast Asia: IT
Spotlight

Media Industry Research in Southeast Asia: IT

Understanding Cardiometabolic Treatments in the U.S.
Spotlight

Understanding Cardiometabolic Treatments in the U.S.

Survey | The Automotive Semiconductor Supply Chain
기사

Survey | The Automotive Semiconductor Supply Chain

2023 GLG CEO Survey: Breaking Down the Results
Podcast

2023 GLG CEO Survey: Breaking Down the Results

Retail Pharmacy Research
Spotlight

Retail Pharmacy Research

Assessing Vaccine Feasibility
Spotlight

Assessing Vaccine Feasibility

Evaluating a New Treatment
Spotlight

Evaluating a New Treatment

CEO Survey 2023: Diminished Optimism for the Road Ahead
기사

CEO Survey 2023: Diminished Optimism for the Road Ahead

Survey | CFO Perspectives on the Global Economy
기사

Survey | CFO Perspectives on the Global Economy

Survey | Hotel Operators: COVID Impact and Recovery
기사

Survey | Hotel Operators: COVID Impact and Recovery

Understanding Usage of Alternate Certification Providers for Teaching Qualifications in the U.S.
Spotlight

Understanding Usage of Alternate Certification Providers for Teaching Qualifications in the U.S.

Interview | Understanding the Why: The Necessity of Insights
기사

Interview | Understanding the Why: The Necessity of Insights

Avoiding Bias in Market Research: Types of Bias
기사

Avoiding Bias in Market Research: Types of Bias

Understanding Inflation’s Impact on Consumer Spending
Spotlight

Understanding Inflation’s Impact on Consumer Spending

Interview | Insight Can Clarify Our Observations 
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Interview | Insight Can Clarify Our Observations 

Interview | Insight Lies Beyond Information
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Interview | Insight Lies Beyond Information

Finding an Expert for a Strategic Workshop for a Consulting Client
Spotlight

Finding an Expert for a Strategic Workshop for a Consulting Client

Brand Awareness in Western Europe
Spotlight

Brand Awareness in Western Europe

The Problem of Bias
기사

The Problem of Bias

Interview | Insight Is Novel, Actionable, and Valuable
기사

Interview | Insight Is Novel, Actionable, and Valuable

Pardon Me, Your Bias Is Showing: How to Avoid Bias in Survey Design
기사

Pardon Me, Your Bias Is Showing: How to Avoid Bias in Survey Design

Interview | Market Research Should Strive for Insights, Not Just Information
기사

Interview | Market Research Should Strive for Insights, Not Just Information

Testing Messages for a Cyber Security Solution
Spotlight

Testing Messages for a Cyber Security Solution

Target Product Profile Assessment for Treatment of a Women’s Health Condition
Spotlight

Target Product Profile Assessment for Treatment of a Women’s Health Condition

U.K. Apparel Brand Voice of Customer
Spotlight

U.K. Apparel Brand Voice of Customer

eBook | Insights vs. Information: Why Only Insights Have Impact
Bright Paper

eBook | Insights vs. Information: Why Only Insights Have Impact

Cloud Accounting Survey in Australia and New Zealand
Spotlight

Cloud Accounting Survey in Australia and New Zealand

Competitive Analysis of Major IT Service Providers
Spotlight

Competitive Analysis of Major IT Service Providers

Successfully Implementing End-to-End Qualitative Product Research
Spotlight

Successfully Implementing End-to-End Qualitative Product Research

Use Discussion Boards to Test Your Messaging
Spotlight

Use Discussion Boards to Test Your Messaging

Understanding Best Practices in Sustainable Packaging
Spotlight

Understanding Best Practices in Sustainable Packaging

Evaluating Klöckner Pentaplast’s Credit Risk
Spotlight

Evaluating Klöckner Pentaplast’s Credit Risk

Identifying the Right Message for a Product Refresh
Spotlight

Identifying the Right Message for a Product Refresh

Use Science to Make Your Product Launch Successful: Concept Testing and Message Testing
기사

Use Science to Make Your Product Launch Successful: Concept Testing and Message Testing

Retail Consumer Packaging Survey
Spotlight

Retail Consumer Packaging Survey

Understanding the Challenges for a New Vaccine to Enter the Market
Spotlight

Understanding the Challenges for a New Vaccine to Enter the Market

Getting Unbiased Insight from Senior Decision Makers
Spotlight

Getting Unbiased Insight from Senior Decision Makers

Purchasing Trends for HR Software Solutions in Western Europe and the U.S.
Spotlight

Purchasing Trends for HR Software Solutions in Western Europe and the U.S.

Uncovering Purchasing Trends for Cybersecurity Solutions for Emails in Western Europe
Spotlight

Uncovering Purchasing Trends for Cybersecurity Solutions for Emails in Western Europe

Optimising Medical Technology for Primary Care Workers
Spotlight

Optimising Medical Technology for Primary Care Workers

Fine-tuning the Go-to-Market Plan for a Medical Device Company
Spotlight

Fine-tuning the Go-to-Market Plan for a Medical Device Company

9 Steps to Energize Innovation
기사

9 Steps to Energize Innovation

eBook | Message Testing: Best Practices
Bright Paper

eBook | Message Testing: Best Practices

Jobs-to-be-Done Philosophy: A Practical Application for Product Innovators
기사

Jobs-to-be-Done Philosophy: A Practical Application for Product Innovators

Optimising Service and Price for a B2B Sales Platform
Spotlight

Optimising Service and Price for a B2B Sales Platform

Competitive Analysis of the Vertical Construction Industry in the U.S.
Spotlight

Competitive Analysis of the Vertical Construction Industry in the U.S.

Testing Website Design Concepts with Financial Decision Makers
Spotlight

Testing Website Design Concepts with Financial Decision Makers

Measuring Brand Perception and Crafting a Value Proposition
Spotlight

Measuring Brand Perception and Crafting a Value Proposition

Effective Concept Testing Requires a Well-Written Product Concept
기사

Effective Concept Testing Requires a Well-Written Product Concept

Testing Advertising Concepts for Shingles Vaccinations
Spotlight

Testing Advertising Concepts for Shingles Vaccinations

Understanding Australian Infant Milk Formula Brands in the China Market
Spotlight

Understanding Australian Infant Milk Formula Brands in the China Market

Global Innovation Scanning Exercise for a Japanese Multinational Pharmaceuticals Player
Spotlight

Global Innovation Scanning Exercise for a Japanese Multinational Pharmaceuticals Player

In-depth Market Assessment & Voice of Customer Study for a Japanese Industrial Conglomerate
Spotlight

In-depth Market Assessment & Voice of Customer Study for a Japanese Industrial Conglomerate

How to Conduct Message Testing
기사

How to Conduct Message Testing

Market Opportunity Assessment: Virtual Communication Solutions
Spotlight

Market Opportunity Assessment: Virtual Communication Solutions

B2B Focus Groups with Learning and Development
Spotlight

B2B Focus Groups with Learning and Development

Network Survey Roundup: Volume II
기사

Network Survey Roundup: Volume II

eBook | Market Insights: Global Surveys of Industry Trends
Bright Paper

eBook | Market Insights: Global Surveys of Industry Trends

Uncovering Customer Preferences and Willingness to Pay with a Conjoint Survey
Spotlight

Uncovering Customer Preferences and Willingness to Pay with a Conjoint Survey

Improving B2B Message Testing
기사

Improving B2B Message Testing

Understanding the Use of a Drug in Infectious Fungal Disease (IFD) Management
Spotlight

Understanding the Use of a Drug in Infectious Fungal Disease (IFD) Management

When to Conduct Message Testing
기사

When to Conduct Message Testing

Understanding Product Demand in Healthcare Post-COVID-19
Spotlight

Understanding Product Demand in Healthcare Post-COVID-19

Market Assessment and Product Profile
Spotlight

Market Assessment and Product Profile

Network Survey Roundup: Volume I
기사

Network Survey Roundup: Volume I

Building an Internal Leadership Training Series with Former C-Suite Leaders
Spotlight

Building an Internal Leadership Training Series with Former C-Suite Leaders

Testing and Optimising a Medical Technology Concept
Spotlight

Testing and Optimising a Medical Technology Concept

Reformulating Growth Strategy for a Global IT Company
Spotlight

Reformulating Growth Strategy for a Global IT Company

Industry Analysis: Industrial Refrigeration Market
Spotlight

Industry Analysis: Industrial Refrigeration Market

Industry Analysis: Commercial Insurance Brokerage
Spotlight

Industry Analysis: Commercial Insurance Brokerage

What Is Message Testing, and Why Does It Matter? 
기사

What Is Message Testing, and Why Does It Matter? 

The Right Moment to Put Your Value Proposition to the Test
기사

The Right Moment to Put Your Value Proposition to the Test

Industry Analysis: Pharmaceutical Services Assets
Spotlight

Industry Analysis: Pharmaceutical Services Assets

Industry Analysis: Cloud Management Solutions
Spotlight

Industry Analysis: Cloud Management Solutions

Industry Analysis: Gig-Economy Delivery Platform
Spotlight

Industry Analysis: Gig-Economy Delivery Platform

Ron Williams: Unpacking the 2022 GLG Global CEO Survey
Podcast

Ron Williams: Unpacking the 2022 GLG Global CEO Survey

CEO Survey 2022: An Optimistic Outlook for the Year Ahead
기사

CEO Survey 2022: An Optimistic Outlook for the Year Ahead

Gauging the Competitiveness of Australian Buy Now, Pay Later in the U.S.
Spotlight

Gauging the Competitiveness of Australian Buy Now, Pay Later in the U.S.

Survey: Impact of COP26 and Net Zero Strategy
기사

Survey: Impact of COP26 and Net Zero Strategy

Understanding E-Commerce Merchants’ Operating Platform Needs
Spotlight

Understanding E-Commerce Merchants’ Operating Platform Needs

Deep Dive into Global & Indian API Market
Spotlight

Deep Dive into Global & Indian API Market

Survey: Semiconductors Supply Chain
기사

Survey: Semiconductors Supply Chain

Qualitative vs. Quantitative Research — Here’s What You Need to Know
기사

Qualitative vs. Quantitative Research — Here’s What You Need to Know

Consumer Insights into Healthy Snack Food Customers in Australia and New Zealand
Spotlight

Consumer Insights into Healthy Snack Food Customers in Australia and New Zealand

Multi-Geography Medical Advisory Board for a Chinese Biotech Firm
Spotlight

Multi-Geography Medical Advisory Board for a Chinese Biotech Firm

Three Ways to Apply Qualitative Research
기사

Three Ways to Apply Qualitative Research

Focusing on Focus Groups: Best Practices
기사

Focusing on Focus Groups: Best Practices

Analyzing an Indian Pharmaceutical’s API Manufacturing Processes
Spotlight

Analyzing an Indian Pharmaceutical’s API Manufacturing Processes

The 6 Pillars of Successful Survey Design
기사

The 6 Pillars of Successful Survey Design

Custom Market Research on Clinical Research Organization (CRO) Selection
Spotlight

Custom Market Research on Clinical Research Organization (CRO) Selection

Survey: Petrochemical Market Overview
기사

Survey: Petrochemical Market Overview

Survey: COVID-19 Impact on Airlines and Aircraft Lessors
기사

Survey: COVID-19 Impact on Airlines and Aircraft Lessors

Assessing Retail Mortgage Market to Refine a Go-to-Market Plan
Spotlight

Assessing Retail Mortgage Market to Refine a Go-to-Market Plan

Reviewing the Indian Adhesives Market and Exploring Avenues for Growth
Spotlight

Reviewing the Indian Adhesives Market and Exploring Avenues for Growth

Stress Testing an Equity Investment Thesis on the Growth Strategy of a Global C2C Marketplace
Spotlight

Stress Testing an Equity Investment Thesis on the Growth Strategy of a Global C2C Marketplace

Three Methods to Measure What Customers Really Want
기사

Three Methods to Measure What Customers Really Want

Website Experience Evaluation through UX Research
Spotlight

Website Experience Evaluation through UX Research

Improving a New Product for Commercial Acceleration
Spotlight

Improving a New Product for Commercial Acceleration

Voice of Customer Survey for Tech Giant in Vietnam, Malaysia, the Philippines, and Pakistan
Spotlight

Voice of Customer Survey for Tech Giant in Vietnam, Malaysia, the Philippines, and Pakistan

Partnering with an Expert to Create Thought Leadership Content
Spotlight

Partnering with an Expert to Create Thought Leadership Content

Researching Product Expansion Opportunities into Tax Advisory Services
Spotlight

Researching Product Expansion Opportunities into Tax Advisory Services

Interviewing Decision Makers to Inform a New Product Strategy
Spotlight

Interviewing Decision Makers to Inform a New Product Strategy

Early-Stage Endometriosis Treatment Market Assessment
Spotlight

Early-Stage Endometriosis Treatment Market Assessment

Development Trends of Global Organic Chemicals Market
Spotlight

Development Trends of Global Organic Chemicals Market

Survey: The Post-COVID Future of Private Higher Education
기사

Survey: The Post-COVID Future of Private Higher Education

Edtech Adoption Survey: The Pandemic and Beyond
기사

Edtech Adoption Survey: The Pandemic and Beyond

Value-Based Pricing Research: What Is Conjoint Analysis?
기사

Value-Based Pricing Research: What Is Conjoint Analysis?

Demand Planning for a New Drug/Device Combination
Spotlight

Demand Planning for a New Drug/Device Combination

Getting Value-Based Pricing Right Is Difficult, But Worth It
기사

Getting Value-Based Pricing Right Is Difficult, But Worth It

Customer and Buyer Research
Spotlight

Customer and Buyer Research

Rapid Message Testing
Spotlight

Rapid Message Testing

eBook | Strategies for Successful Surveys
기사

eBook | Strategies for Successful Surveys

Using Quality Checks to Improve Your Survey Data
기사

Using Quality Checks to Improve Your Survey Data

Tapping Canadian Oncology Experts to Design a Medical Affairs Framework
Spotlight

Tapping Canadian Oncology Experts to Design a Medical Affairs Framework

Survey: UK High Street Christmas Retail and 2021 Predictions
기사

Survey: UK High Street Christmas Retail and 2021 Predictions

Measuring Marketing ROI through Surveys
Spotlight

Measuring Marketing ROI through Surveys

Don’t Ignore Survey Screening Criteria
기사

Don’t Ignore Survey Screening Criteria

How COVID-19 Impacts Diagnostic Testing
Spotlight

How COVID-19 Impacts Diagnostic Testing

eBook: A Fast Guide to Conjoint Analysis
기사

eBook: A Fast Guide to Conjoint Analysis

Types of Survey Questions and When to Use Them
기사

Types of Survey Questions and When to Use Them

The GLG CEO Survey 2021: A Positive Outlook for the Year
기사

The GLG CEO Survey 2021: A Positive Outlook for the Year

Survey: How Is the Global Market Preparing for Hydrogen Deployment?
기사

Survey: How Is the Global Market Preparing for Hydrogen Deployment?

The GLG CEO Survey: 2021
Bright Paper

The GLG CEO Survey: 2021

Gathering Live Insights from Physicians on a Treatment Landscape
Spotlight

Gathering Live Insights from Physicians on a Treatment Landscape

Survey: The New Normal for Management Consultants
기사

Survey: The New Normal for Management Consultants

Open-Ended Survey Questions: User Discretion Advised
기사

Open-Ended Survey Questions: User Discretion Advised

Let Your Survey Design Help You
기사

Let Your Survey Design Help You

Uncovering Preferences and Needs in the Medical Scrubs Market
Spotlight

Uncovering Preferences and Needs in the Medical Scrubs Market

The Impact of COVID 19 on Consulting
Bright Paper

The Impact of COVID 19 on Consulting

Pricing Research
Spotlight

Pricing Research

Surveying for M&A Insights in Chemical Manufacturing
Spotlight

Surveying for M&A Insights in Chemical Manufacturing

Flash Survey for Insights into M&A Scenario Planning
Spotlight

Flash Survey for Insights into M&A Scenario Planning

Surveying Pathologists to Understand Cancer Diagnostic Testing
Spotlight

Surveying Pathologists to Understand Cancer Diagnostic Testing

Due Diligence for Investing in Cutting-Edge Technology
Spotlight

Due Diligence for Investing in Cutting-Edge Technology

Discussing the Future of the Workplace & Society in a Virtual Panel
Spotlight

Discussing the Future of the Workplace & Society in a Virtual Panel

Measuring the Perception of COVID-19 Testing Through Focus Groups
Spotlight

Measuring the Perception of COVID-19 Testing Through Focus Groups

Gaining Insights on Student Housing Connectivity
Spotlight

Gaining Insights on Student Housing Connectivity

GLG Market Research Brings Insights for Portcos
Spotlight

GLG Market Research Brings Insights for Portcos

Auto Dealership Budget Allocation
Spotlight

Auto Dealership Budget Allocation

Real-Time COVID-19 Consumer Impact
Spotlight

Real-Time COVID-19 Consumer Impact

How Do Top Executives View COVID-19 Impact?
기사

How Do Top Executives View COVID-19 Impact?

Executing a Double-Blind Survey of Substance Use Disorder Providers
Spotlight

Executing a Double-Blind Survey of Substance Use Disorder Providers

Surveying Specialized Experts in the Aerospace Industry
Spotlight

Surveying Specialized Experts in the Aerospace Industry

Flash Survey – Adapting to a Crisis
Spotlight

Flash Survey – Adapting to a Crisis

Analysis on the Glass Industry
Spotlight

Analysis on the Glass Industry

Virtually Discussing the Impact of COVID-19 on Supply Chains
Spotlight

Virtually Discussing the Impact of COVID-19 on Supply Chains

Understanding the Landscape for Retail Shipping and Logistics
Spotlight

Understanding the Landscape for Retail Shipping and Logistics

Developing Cardiovascular Programs in Health Systems
Spotlight

Developing Cardiovascular Programs in Health Systems

COVID-19’s Impact on Portfolio Companies
Spotlight

COVID-19’s Impact on Portfolio Companies

COVID-19 and Public Perception
기사

COVID-19 and Public Perception

Using Quantitative Insights to Analyze the Health of the Market
Spotlight

Using Quantitative Insights to Analyze the Health of the Market

Benchmarking Technology Process Automation
Spotlight

Benchmarking Technology Process Automation

Flash Survey Industry Analysis on Employee Learning Software
Spotlight

Flash Survey Industry Analysis on Employee Learning Software

Conducting a Flash Survey for Enterprise Software Diligence
Spotlight

Conducting a Flash Survey for Enterprise Software Diligence

GLG Survey: Most C-Suite Execs Expect the COVID-19 Recession to Have Greater Short-Term, Less Long-Term Impact than 2008 Recession
기사

GLG Survey: Most C-Suite Execs Expect the COVID-19 Recession to Have Greater Short-Term, Less Long-Term Impact than 2008 Recession

Ultra High Cost Gene Therapy
Spotlight

Ultra High Cost Gene Therapy

PG&E Bankruptcy
Spotlight

PG&E Bankruptcy

Preparing for a 5G Future
Spotlight

Preparing for a 5G Future

Company Research Aerospace
Spotlight

Company Research Aerospace

Tesla Cybertruck’s Market Potential
Spotlight

Tesla Cybertruck’s Market Potential

2020 CEO Survey
Bright Paper

2020 CEO Survey

Breaking into the European Market
Spotlight

Breaking into the European Market

Assessing IoT Growth Opportunities
Spotlight

Assessing IoT Growth Opportunities

Planning a Product Launch
Spotlight

Planning a Product Launch

A Post-Acquisition Market Assessment in Europe
Spotlight

A Post-Acquisition Market Assessment in Europe

How One IT Company Broke Into the GAFA Market
Spotlight

How One IT Company Broke Into the GAFA Market

How Do IT Decision Makers Choose Cloud Services?
Spotlight

How Do IT Decision Makers Choose Cloud Services?

New Market Expansion
Spotlight

New Market Expansion

Market Sizing for Industrial Equipment
Spotlight

Market Sizing for Industrial Equipment

Machine Learning Data for Smart Cities
Spotlight

Machine Learning Data for Smart Cities

The Future of Tesla from Every Angle
Spotlight

The Future of Tesla from Every Angle