{"id":37431,"date":"2017-04-06T00:00:00","date_gmt":"2017-04-06T00:00:00","guid":{"rendered":"https:\/\/glg.tempsite.space\/news\/ken-mehlman-and-robby-mook-discuss-the-use-of-data-in-campaigns\/"},"modified":"2025-05-12T08:40:26","modified_gmt":"2025-05-12T12:40:26","slug":"ken-mehlman-and-robby-mook-discuss-the-use-of-data-in-campaigns","status":"publish","type":"post","link":"https:\/\/glginsights.com\/zh-hans\/news\/ken-mehlman-and-robby-mook-discuss-the-use-of-data-in-campaigns\/","title":{"rendered":"Ken Mehlman and Robby Mook Discuss the Use of Data in Campaigns"},"content":{"rendered":"<p><strong>Top Bush and Clinton Campaign Aides in Two New GLG Videos on Decision-Making<\/strong><\/p>\n<p><strong>New York, New York; April 6, 2017<\/strong>\u00a0\u2014\u00a0<a href=\"https:\/\/glginsights.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">GLG<\/a>\u00a0(Gerson Lehrman Group, Inc.) today released videos with\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-with-purpose\/\" target=\"_blank\" rel=\"noopener noreferrer\">Ken Mehlman<\/a>, Head of Public Affairs at KKR, former Republican National Committee Chairman, and Campaign Manager for President George W. Bush; and\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-on-the-campaign-trail\/\" target=\"_blank\" rel=\"noopener noreferrer\">Robby Mook<\/a>, Campaign Manager for Hillary Clinton and former Executive Director of the Democratic Congressional Campaign Committee. These videos are part of GLG\u2019s\u00a0<a href=\"https:\/\/glginsights.com\/videos\/categories\/anatomy-of-a-decision\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i>Anatomy of a Decision<\/i><\/a>\u00a0video series.<\/p>\n<p>Mehlman and Mook, interviewed by GLG Head of Public Affairs Richard Socarides, discuss, among other things, data mining and data modeling in elections and share their experiences as campaign managers for President Bush and Secretary Clinton, respectively.<\/p>\n<p>Mehlman says setbacks during the 2000 U.S. presidential election led to a revolution in political data modeling. He also explains the importance of overcoming confirmation bias when making decisions, saying:<\/p>\n<blockquote><p><i>We\u2019re all biased toward how we want the world to be. And we\u2019re biased toward the path of least resistance. And what often forces us to overcome those biases and come up with the right decision and the right answer are mistakes and our humility in recognizing our own flaws and our own limits.<\/i><\/p><\/blockquote>\n<p>At another point in the video, he talks about his new role with the\u00a0<a href=\"https:\/\/chanzuckerberg.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Chan Zuckerberg Initiative<\/a>, founded by Mark Zuckerberg and his wife Dr. Priscilla Chan, focusing on education, science, and curing disease.<\/p>\n<p>Mook explains his take on Russian interference in the 2016 presidential election and why organizations should prepare themselves for major disruptions. Mook also discusses what mistakes were made during Clinton\u2019s campaign:<\/p>\n<blockquote><p><i>A lot of the data was wrong in this campaign&#8230; But what was so different from 2012 was there was an overwhelming gale force desire for change. There was incredible unrest in the electorate. And then we saw certain moments in the campaign when there could be big swings in the election result&#8230; So, we were looking at a 4-point spread. We, I think, needed an 8-point margin of error. And that\u2019s the thing I would go back and look at differently. And so I think anybody using data needs to make sure they\u2019re not engineering themselves, or making their organizations so efficient that they\u2019re not able to sustain some sort of disruption.<\/i><\/p><\/blockquote>\n<p>Previously released videos in the\u00a0<a href=\"https:\/\/glginsights.com\/videos\/categories\/anatomy-of-a-decision\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i>Anatomy of a Decision<\/i><\/a>\u00a0series feature interviews with:\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-in-the-newsroom\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jill Abramson<\/a>, former Executive Editor of\u00a0<i>The New York Times<\/i>;\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-in-the-admissions-office\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jeffrey Brenzel<\/a>, former Dean of Admissions at Yale University;\u00a0Jeff Kindler, former CEO of Pfizer and Chair of the\u00a0<a href=\"https:\/\/www.glginstitute.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">GLG Institute<\/a>;\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-in-the-west-wing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Jake Sullivan<\/a>, former Director of Policy Planning at the United States Department of State; and\u00a0<a href=\"https:\/\/glginsights.com\/videos\/decisions-in-the-boardroom\/\" target=\"_blank\" rel=\"noopener noreferrer\">Pamela Thomas-Graham<\/a>, former CMO of Credit Suisse.<\/p>\n<p><strong>About GLG \/ Gerson Lehrman Group<\/strong><\/p>\n<p>GLG is the world\u2019s leading membership for professional learning. Business leaders, investors, consultants, social entrepreneurs, and other top professionals rely on GLG to learn in short- and long-term engagements from more than 500,000 members and other experts. Clients partner with GLG to address their most complex strategic challenges, make better business decisions, and advance their careers through conversations, mentorships, small group meetings, surveys, and other interactions\u2014all within a rigorous compliance framework. Headquartered in New York City, GLG\u2019s 1,300+ employees work from offices in 12 countries. For more information visit\u00a0<a href=\"https:\/\/glginsights.com\/\">www.GLG.it<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Top Bush and Clinton Campaign Aides in Two New GLG Vide [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[579,580],"tags":[],"class_list":["post-37431","post","type-post","status-publish","format-standard","hentry","category-news","category-press-releases"],"_links":{"self":[{"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/posts\/37431","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/comments?post=37431"}],"version-history":[{"count":0,"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/posts\/37431\/revisions"}],"wp:attachment":[{"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/media?parent=37431"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/categories?post=37431"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glginsights.com\/zh-hans\/wp-json\/wp\/v2\/tags?post=37431"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}