{"id":105877,"date":"2025-08-03T17:45:37","date_gmt":"2025-08-03T21:45:37","guid":{"rendered":"https:\/\/glginsights.com\/articles\/what-is-message-testing-and-why-does-it-matter\/"},"modified":"2025-10-23T12:14:29","modified_gmt":"2025-10-23T16:14:29","slug":"what-is-message-testing-and-why-does-it-matter","status":"publish","type":"insight-article","link":"https:\/\/glginsights.com\/ko\/articles\/what-is-message-testing-and-why-does-it-matter\/","title":{"rendered":"\uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub780 \ubb34\uc5c7\uc774\uba70 \uc65c \uc911\uc694\ud55c\uac00?\u00a0"},"content":{"rendered":"

\uc7a0\uc7ac\uace0\uac1d\uc744 \ub300\uc0c1\uc73c\ub85c \ube0c\ub79c\ub4dc\ub97c \ud638\uc18c\ub825 \uc788\uac8c \uc804\ub2ec\ud558\uace0 \uc788\uc73c\uc2e0\uac00\uc694? \uac1c\ubc1c\ud588\uac70\ub098 \uac1c\ubc1c \uc911\uc778 \uc81c\ud488\uc744 \uac00\uc7a5 \ud6a8\uacfc\uc801\uc73c\ub85c \ud3ec\uc9c0\uc154\ub2dd\ud558\ub294 \ubc29\ubc95\uc740 \ubb34\uc5c7\uc77c\uae4c\uc694? \uc5b4\ub5bb\uac8c \uc2dc\uc7a5\uc5d0\uc11c \uc11c\ube44\uc2a4\ub97c \uc124\uba85\ud574\uc57c \uae30\uc874 \uace0\uac1d\uacfc \uc7a0\uc7ac \uace0\uac1d \ubaa8\ub450\uc758 \uacf5\uac10\uc744 \uc0b4 \uc218 \uc788\uc744\uae4c\uc694?<\/p>\n

\uacbd\uc7c1\uc0ac\uc640 \ucc28\ubcc4\ud654\ud558\ub824\uba74 \ub9c8\ucf00\ud305 \ud65c\ub3d9 \uc804\uac1c \uc2dc \uc801\uc808\ud55c \uba54\uc2dc\uc9c0\ub85c \uc801\uc808\ud55c \ub300\uc0c1\uc744 \ud6a8\uacfc\uc801\uc73c\ub85c \ud0c0\uac9f\ud305\ud560 \uc218 \uc788\uc5b4\uc57c \ud569\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc774\ub294 \ub9d0\ucc98\ub7fc \uc27d\uc9c0 \uc54a\uc2b5\ub2c8\ub2e4. \ucda9\uc871\uc2dc\ud0a4\uace0\uc790 \ud558\ub294 \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \uc798 \uc54c\uace0 \uc788\uc73c\ub2c8, \uadf8\ub300\ub85c \uc2dc\uc7a5\uc5d0 \uc9c4\ucd9c\ud574\ub3c4 \ub418\ub294 \uac78\uae4c\uc694?<\/p>\n

\uaf2d \uadf8\ub807\ub2e4\uace0 \ubcfc \uc218\ub294 \uc5c6\uc2b5\ub2c8\ub2e4. \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub97c \ud65c\uc6a9\ud558\uba74 \uc62c\ubc14\ub978 \uc758\uc0ac\uacb0\uc815\uc5d0 \ud544\uc694\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc5bb\uc5b4 \ub9c8\ucf00\ud305 \uc804\ub7b5\uacfc \ud22c\uc790\ub97c \ucd5c\uc801\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

\uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub780 \ubb34\uc5c7\uc778\uac00?<\/strong><\/h2>\n

\uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub780 \uc2dc\uc7a5\uc870\uc0ac\uc758 \ud55c \uc720\ud615\uc73c\ub85c \ud2b9\uc815 \uc81c\ud488, \uc194\ub8e8\uc158, \ub610\ub294 \ube0c\ub79c\ub4dc \uad00\ub828 \ub9c8\ucf00\ud305 \uc5b8\uc5b4\uac00 \uc5bc\ub9c8\ub098 \ud6a8\uacfc\uc801\uc73c\ub85c \uace0\uac1d\uc758 \uacf5\uac10\uc744 \uc774\ub04c\uc5b4 \ub0bc \uc218 \uc788\ub294\uc9c0 \ud3c9\uac00\ud558\ub294 \uac83\uc744 \ubaa9\uc801\uc73c\ub85c \ud569\ub2c8\ub2e4. \uc77c\ubc18\uc801\uc73c\ub85c, \uc2dc\uc7a5\uc870\uc0ac\uac00 \uc815\uc131\uc801 \ub610\ub294 \uc815\ub7c9\uc801 \ubc29\ubc95\uc744 \ud1b5\ud574 \uc0c8\ub85c\uc6b4 \uc2dc\uc7a5\uc774\ub098 \uc7a0\uc7ac\uace0\uac1d \uc138\uadf8\uba3c\ud2b8\ub97c \ud30c\uc545\ud55c\ub2e4\uba74, \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub294 \ucd5c\ub300 \ud6a8\uacfc\ub97c \ub0b4\uae30 \uc704\ud574\uc11c\ub294 \uc5b4\ub5bb\uac8c \uba54\uc2dc\uc9c0\ub97c \ud0c0\uac9f \uace0\uac1d\uc5d0\uac8c \ub9de\ucdb0\uc57c \ud558\ub294\uc9c0 \uc774\ud574\ud558\ub294 \ub370 \ub3c4\uc6c0\uc744 \uc90d\ub2c8\ub2e4.<\/p>\n

\uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uc758 \ud544\uc694\uc131<\/strong><\/h2>\n

\uc548\ud0c0\uae5d\uac8c\ub3c4 \ud68c\uc0ac \ub0b4\ubd80\uc5d0\uc11c \ud6a8\uacfc\uc801\uc774\ub77c\uace0 \uc0dd\uac01\ud558\ub294 \uba54\uc2dc\uc9c0\ub294 \uace0\uac1d\uc5d0\uac8c \ud1b5\ud558\uc9c0 \uc54a\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4.<\/p>\n

\ud68c\uc0ac \ub0b4\ubd80\uc5d0\uc11c\ub294 \uc5f4\uae30\uac00 \uace0\uc870\ub418\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4. \ub3c5\ud2b9\ud55c \ud2c8\uc0c8\uc2dc\uc7a5\uc5d0 \uc801\ud569\ud55c \uc81c\ud488 \ubc0f \uc11c\ube44\uc2a4\ub97c \uac1c\ubc1c\ud588\ub2e4\uace0 \uc790\uc2e0\ud558\uace0, \uc6b0\ub9ac \ud68c\uc0ac\uac00 \uacbd\uc7c1\uc0ac\ub4e4 \uc0ac\uc774\uc5d0\uc11c \ud655\uc2e4\ud788 \ub3cb\ubcf4\uc77c \uac70\ub77c\uace0 \uc0dd\uac01\ud558\uac8c \ub429\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc774\ub7ec\ud55c \uc5f4\uae30\ub294 \ub0b4\ubd80\uc790\ub4e4\ub07c\ub9ac \uc774\uc57c\uae30\ub97c \uc8fc\uace0\ubc1b\uae30 \ub54c\ubb38\uc5d0 \uc0dd\uae30\ub294 \ud604\uc0c1\uc77c \uc218 \uc788\uc73c\uba70, \ub0b4\ubd80\uc790\ub4e4\ub9cc \uc774\ud574\ud560 \uc218 \uc788\ub294 \uba54\uc2dc\uc9c0\ub97c \uac1c\ubc1c\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\uc2b5\ub2c8\ub2e4. \ud68c\uc0ac\uc5d0\uc11c \uc2e0\uc81c\ud488\uc774\ub098 \uae30\uc874 \uc81c\ud488, \uc194\ub8e8\uc158, \ube0c\ub79c\ub4dc\uc5d0 \uad00\ud55c \uba54\uc2dc\uc9c0\ub97c \uac1c\ubc1c\ud560 \ub54c, \ub0b4\ubd80\uc758 \ubaa9\uc18c\ub9ac\ub9cc \ub4e4\uc5b4\uc11c\ub294 \uc548 \ub429\ub2c8\ub2e4.<\/p>\n

\uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uac00 \uc81c\uc2dc\ud558\ub294 \ub2e4\uc74c\uc758 \ub450 \uac00\uc9c0 \ubc29\uc2dd\uc744 \ud65c\uc6a9\ud558\uba74, \uc774\ub7ec\ud55c \uc2e4\uc218\ub97c \ud53c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

    \n
  1. \uace0\uac1d \uac00\uce58\ub97c \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc740 \ubb34\uc5c7\uc744 \uc6d0\ud558\uace0 \ud544\uc694\ub85c \ud558\uba70, \uadf8\ub4e4\uc758 \ud398\uc778 \ud3ec\uc778\ud2b8\uc640 \uc120\ud638\ub294 \ubb34\uc5c7\uc77c\uae4c\uc694? \uc774 \ubaa8\ub4e0 \uc694\uc18c\ub4e4\uc744 \uc885\ud569\uc801\uc73c\ub85c \uace0\ub824\ud560 \ub54c, \uc5b4\ub5bb\uac8c \ub300\uc751\ud574\uc57c \ud560\uc9c0 \ub354 \uc798 \ud30c\uc545\ud560 \uc218 \uc788\uc73c\uba70, \uc6d0\ud558\ub294 \uacb0\uacfc\ub97c \uc5bb\uae30 \uc704\ud574 \ud0c0\uac9f \uace0\uac1d\uacfc \uc5b4\ub5bb\uac8c \uc18c\ud1b5\ud574\uc57c \ud558\ub294\uc9c0 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/li>\n
  2. \uae30\uc874 \uba54\uc2dc\uc9c0\ub97c \uc2e4\uc81c \ud0c0\uac9f \uace0\uac1d\uc774\ub098 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \ub2e4\uc591\ud55c \ubc84\uc804\uc758 \ub9c8\ucf00\ud305 \uba54\uc2dc\uc9c0\ub97c \uc2dc\ud5d8\ud560 \uc218 \uc788\ub294 \uae30\ud68c\uc774\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/li>\n<\/ol>\n

    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uc758 \ubaa9\ud45c\ub294 \ubd84\uba85\ud558\uace0, \uad00\ub828\uc131 \uc788\uc73c\uba70, \uc124\ub4dd\ub825 \uc788\ub294 \uba54\uc2dc\uc9c0\ub97c \ucc3e\uc544\ub0b4 \ube0c\ub79c\ub4dc \uc2a4\ud1a0\ub9ac\uc640 \uace0\uac1d\uc758 \uad00\uc2ec\uc0ac\ub97c \uc5f0\uacb0\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uba54\uc2dc\uc9c0\ub97c \uc804\ub7b5\uc801\uc73c\ub85c \uc804\ub2ec\ud560 \uc218 \uc788\uc5b4\uc57c, \uba54\uc2dc\uc9c0\uac00 \uc62c\ubc14\ub974\uac8c \ud574\uc11d\ub418\uace0 \uc758\ub3c4\ud55c \ud6a8\uacfc\ub97c \ub0bc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc801\uc808\ud55c \uba54\uc2dc\uc9c0\ub294 \ub300\uc0c1 \uace0\uac1d\uc758 \ucc38\uc5ec\ub97c \uc720\ub3c4\ud558\uc5ec, \uad81\uadf9\uc801\uc73c\ub85c \ub354 \ub9ce\uc740 \ub9ac\ub4dc\uc640 \ub9e4\ucd9c\uc744 \ucc3d\ucd9c\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8 \uc2dc \uace0\ub824\uc0ac\ud56d<\/strong><\/h2>\n

    \ubaa8\ub4e0 \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uc5d0 \uc801\uc6a9 \uac00\ub2a5\ud55c \ub9cc\ub2a5 \ubc29\ubc95\ub860\uc740 \uc5c6\uc2b5\ub2c8\ub2e4. \uac1c\ubc1c \ub2e8\uacc4\uc5d0 \ub530\ub77c \ub2e4\uc591\ud55c \uba54\uc2dc\uc9c0 \uc720\ud615\uc744 \ud3c9\uac00\ud560 \uc218 \uc788\ub3c4\ub85d \uc124\uacc4\ud574\uc57c \ud569\ub2c8\ub2e4.<\/p>\n

    \uba54\uc2dc\uc9c0\ub780 \ubcf8\uc9c8\uc801\uc73c\ub85c \uae30\uc5c5\uc758 \uc81c\ud488, \uc11c\ube44\uc2a4 \ub610\ub294 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uc544\uc774\ub514\uc5b4\ub97c \uc804\ub2ec\ud558\uae30 \uc704\ud55c \uc5b8\uc5b4\ub85c, \uadf8 \ud615\ud0dc\ub294 \ub9c8\ucf00\ud305 \ucee4\ubba4\ub2c8\ucf00\uc774\uc158, \uad11\uace0 \ucf58\uc149\ud2b8\ub098 \ucea0\ud398\uc778, \ud3ec\uc9c0\uc154\ub2dd \ubb38\uad6c, \uc774\ub984, \ub85c\uace0 \ub4f1 \ub2e4\uc591\ud569\ub2c8\ub2e4. \uba54\uc2dc\uc9c0\uc758 \uc720\ud615\uc740 \ub2e4\ub97c \uc218 \uc788\uc73c\ub098, \uadf8\uac8c \uc5b4\ub5a4 \uba54\uc2dc\uc9c0\ub4e0, \uc5b4\ub5a4 \uac1c\ubc1c \ub2e8\uacc4\uc5d0 \uc788\ub4e0, \ubcf8\uaca9\uc801\uc778 \ucd9c\uc2dc \uc804\uc5d0 \uace0\uac1d \ud53c\ub4dc\ubc31\uc744 \uae30\ubc18\uc73c\ub85c \ub2e4\ub4ec\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4.<\/p>\n

    \ud14c\uc2a4\ud2b8 \uc804\uc5d0 \uba54\uc2dc\uc9c0\ub97c \uc644\uc804\ud788 \uac1c\ubc1c\ud560 \ud544\uc694\ub294 \uc5c6\uc2b5\ub2c8\ub2e4. \uc544\uc9c1 \uac1c\ubc1c \ucd08\uae30\ub77c\uba74, \ud0c0\uac9f \uc7a0\uc7ac\uace0\uac1d\uacfc \ud568\uaed8 \uc544\uc774\ub514\uc5b4\ub97c \ud0d0\uc0c9, \uad6c\uc0c1 \ub610\ub294 \ubc1c\uc804\uc2dc\ud0a4\ub294 \ud14c\uc2a4\ud2b8\ub97c \uace0\ub824\ud574 \ubcfc \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uace0\uac1d\uc758 \ubaa9\uc18c\ub9ac\ub97c \uc81c\ub300\ub85c \uacbd\uccad\ud55c\ub2e4\uba74, \uc774\ub4e4\uc758 \ud575\uc2ec \uac00\uce58\ub97c \ud655\uc2e4\ud558\uac8c \ud3ec\ucc29\ud560 \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n

    \uc2e4\ud5d8\ud560 \ucd08\uae30 \ubb38\uad6c\ub098 \ucf58\uc149\ud2b8\uac00 \uc900\ube44\ub418\uba74, \uace0\uac1d \ud53c\ub4dc\ubc31\uc744 \ubc18\uc601\ud558\uc5ec \ud3ec\uc9c0\uc154\ub2dd\uc744 \ud3c9\uac00\ud558\uac70\ub098 \ub2e4\ub4ec\uc5b4 \ubc1c\uc804\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

    \uba54\uc2dc\uc9c0\ub97c \uc870\uc815\ud55c \ub4a4\uc5d0\ub294 \ucd5c\uc885 \uc0ac\uc6a9\uc790\uc640 \ud14c\uc2a4\ud2b8\ub97c \uc9c4\ud589\ud574, \ucd9c\uc2dc \uc804\uc5d0 \ub9c8\uc9c0\ub9c9\uc73c\ub85c \uba54\uc2dc\uc9c0 \uc804\ub7b5\uc744 \uc120\ud0dd, \uac80\uc99d, \ud655\uc778\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

    \uace0\uac1d \ud0dc\ub3c4\ub294 \uc5ed\ub3d9\uc801\uc774\uba70, \uc2dc\uc7a5 \ubc0f \uacbd\uc7c1 \ud658\uacbd\uc758 \ubcc0\ud654\ud558\ub294 \ud2b8\ub80c\ub4dc\uc5d0 \ub530\ub77c \uc2dc\uac04\uc774 \uc9c0\ub098\uba74\uc11c \ub2ec\ub77c\uc9c8 \uc218 \uc788\ub2e4\ub294 \uc0ac\uc2e4\ub3c4 \uae30\uc5b5\ud574\uc57c \ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5 \ud658\uacbd \uc18d\uc5d0\uc11c\ub3c4 \uacf5\uac10\ud560 \uc218 \uc788\uace0 \uad00\ub828\uc131 \uc788\ub294 \uba54\uc2dc\uc9c0\uac00 \ub420 \uc218 \uc788\ub3c4\ub85d \uc8fc\uae30\uc801\uc73c\ub85c \uc7ac\uac80\ud1a0\ud558\uace0 \ub2e4\ub4ec\uc5b4\uc57c \ud569\ub2c8\ub2e4.<\/p>\n

    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uc758 \uc2dc\uc0ac\uc810<\/strong><\/h2>\n

    \ube0c\ub79c\ub4dc\uc640 \ub9c8\ucf00\ud305 \uad00\ub828 \uacb0\uc815\uc5d0\ub294 \uc5ec\ub7ec \uac00\uc9c0 \uc694\uc778\uc774 \uc791\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uadf8 \uc694\uc778\uc774 \ud68c\uc0ac \ub0b4\ubd80\uc5d0\ub9cc \uad6d\ud55c\ub41c\ub2e4\uba74, \ub4e3\uae30\uc5d0\ub294 \uadf8\ub7f4\ub4ef\ud558\uc9c0\ub9cc \uc2dc\uc7a5\uc5d0\ub294 \ub9de\uc9c0 \uc54a\ub294 \uc544\uc774\ub514\uc5b4\uc5d0 \ud604\ud639\ub418\uae30 \uc27d\uc2b5\ub2c8\ub2e4.<\/p>\n

    \ub450\uac01\uc744 \ub098\ud0c0\ub0b4\uace0 \uc2f6\ub2e4\uba74, \uace0\uac1d\uc774 \uc6d0\ud558\ub294 \ubc14\uc640 \ub2c8\uc988\uc5d0 \uc801\ud569\ud55c \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud574\uc57c \ud569\ub2c8\ub2e4. \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\ub294 \uba85\ud655\ud55c \ubc29\ud5a5\uc131\uc744 \uc81c\uc2dc\ud574, \uc62c\ubc14\ub978 \ub9c8\ucf00\ud305 \uacb0\uc815\uc744 \ub0b4\ub824 \ucd5c\ub300\uc758 \ube44\uc988\ub2c8\uc2a4 \ud6a8\uacfc\ub97c \ub0bc \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n

    \n

    \ucd5c\uace0\uc758 \uba54\uc2dc\uc9c0\ub97c \ub9cc\ub4e4\uc5b4 \uc758\ub3c4\ud55c \ube44\uc988\ub2c8\uc2a4 \uc131\uacfc\ub97c \ub0b4\ub824\uba74, \uace0\uac1d \ub2c8\uc988\uc640 \ube0c\ub79c\ub4dc \uac00\uce58\uc5d0 \ubd80\ud569\ud558\ub294 \uba54\uc2dc\uc9c0\ub97c \ub9cc\ub4e4\uc5b4 \uc6d0\ud558\ub294 \uc7a0\uc7ac \uace0\uac1d\uc5d0\uac8c \ud6a8\uacfc\uc801\uc73c\ub85c \ub3c4\ub2ec\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\uc81c GLG\uc758 \ub370\uc774\ud130 \uae30\ubc18 \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8<\/strong><\/a>\ub85c \uba54\uc2dc\uc9c0\ub97c \uac1c\ubc1c\ud558\uace0, \uc131\uacfc\ub97c \uce21\uc815\ud574, \uba85\ud655\ud55c \uae30\uc900\uacfc \ud655\uc2e0\uc744 \uac00\uc9c0\uace0 \uba54\uc2dc\uc9c0\ub97c \uac15\ud654\ud574 \ubcf4\uc138\uc694.<\/p>\n

    \n

    \uc800\uc790 \uc18c\uac1c<\/strong><\/h2>\n

    Lauren Bledsoe\uc640 Meaghan Bradley\ub294 \ubbf8\uc8fc \uc9c0\uc5ed\uc5d0\uc11c GLG\uc758 \ucee8\uc124\ud305 \uae30\uc5c5 \ubc0f \ub300\ud589\uc0ac \uc9c0\uc6d0\ud300\uacfc \uc77c\ubc18 \uae30\uc5c5 \uc9c0\uc6d0\ud300\uc744 \uac01\uac01 \uc774\ub04c\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub4e4 \ud300\uc740 \ud328\ub110(B2B) \ub2e8\ub3c5 \ub610\ub294 \ud480\uc11c\ube44\uc2a4 \uc635\uc158\uc73c\ub85c \uc815\uc131\uc870\uc0ac \uc11c\ube44\uc2a4<\/a>\ub97c \uc81c\uacf5\ud558\uba70, \ud615\ud0dc\ub294 \uc8fc\uc81c \uc804\ubb38\uac00(SME) \uc18c\uac1c\/\uc778\ub825 \ubcf4\uac15, \ud3ec\ucee4\uc2a4 \uadf8\ub8f9, \ud328\ub110\/\uc790\ubb38 \uc704\uc6d0\ud68c, \uc628\ub77c\uc778 \ud1a0\ub860 \uac8c\uc2dc\ud310, \uc6cc\ud06c\uc20d, \ub300\uba74 \uc2ec\uce35 \uc778\ud130\ubdf0 \ub4f1\uc73c\ub85c \ub2e4\uc591\ud569\ub2c8\ub2e4.<\/p>\n

    Lauren\uacfc Meaghan\uc740 \ubbf8\uad6d\uacfc EMEA \uc9c0\uc5ed \uc804\uc5ed\uc5d0 \uac78\uccd0 \uac01\uac01 9\ub144\uacfc 6\ub144\uc758 \uc815\uc131\uc870\uc0ac \uad00\ub828 \uace0\uac1d \uc11c\ube44\uc2a4 \uacbd\ud5d8\uc744 \ubcf4\uc720\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. Lauren\uc740 \ub4c0\ud06c \ub300\ud559\uc5d0\uc11c \uacf5\uacf5 \uc815\ucc45\uacfc \ube44\uc988\ub2c8\uc2a4 \ud559\uc0ac \ud559\uc704\ub97c \ubc1b\uc558\uc73c\uba70, Meaghan\uc740 \ub9e8\ud574\ud2bc \uce7c\ub9ac\uc9c0\uc5d0\uc11c \uacbd\uc601\ud559 \ud559\uc0ac \ud559\uc704\ub97c \ucde8\ub4dd\ud588\uc2b5\ub2c8\ub2e4.<\/p>\n

    \n

    \ub354 \ub9ce\uc740 \uc815\ubcf4\uac00 \ud544\uc694\ud558\uc2e0 \uacbd\uc6b0, \uc544\ub798\uc758 \uae30\uc0ac\ub97c \uc77d\uc5b4\ubcf4\uc138\uc694.
    \n    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8 \ubc29\ubc95<\/a>,
    \n    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8\uac00 \ud544\uc694\ud55c \uc2dc\uc810<\/a>
    \n    \uc81c\ud488 \uc131\uacf5\uc744 \uc704\ud55c \ub124 \uac00\uc9c0 \uba54\uc2dc\uc9c0 \uc811\uadfc\ubc95<\/a>
    \n<\/strong>    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8 \uac1c\uc120\ud558\uae30.<\/a><\/strong><\/p>\n

    \uba54\uc2dc\uc9c0 \ud14c\uc2a4\ud2b8 \ubca0\uc2a4\ud2b8 \ud504\ub799\ud2f0\uc2a4<\/a> eBook\ub3c4 \ub2e4\uc6b4\ubc1b\uc73c\uc2e4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/a><\/strong><\/p>\n","protected":false},"author":9,"featured_media":18236,"template":"","insight-type":[1737],"insights-tag":[1915,1913],"insights-category":[1852],"class_list":["post-105877","insight-article","type-insight-article","status-publish","has-post-thumbnail","hentry","insight-type-article","insights-tag-market-research","insights-tag-message-testing","insights-category-surveys-qualitative-research-content"],"_links":{"self":[{"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/insight-article\/105877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/insight-article"}],"about":[{"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/types\/insight-article"}],"author":[{"embeddable":true,"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/users\/9"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/media\/18236"}],"wp:attachment":[{"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/media?parent=105877"}],"wp:term":[{"taxonomy":"insight-type","embeddable":true,"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/insight-type?post=105877"},{"taxonomy":"insights-tag","embeddable":true,"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/insights-tag?post=105877"},{"taxonomy":"insights-category","embeddable":true,"href":"https:\/\/glginsights.com\/ko\/wp-json\/wp\/v2\/insights-category?post=105877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}