Rare neurodevelopmental disease market landscape survey

Custom recruitment of experts to map the prescriber landscape and inform neuroscience pipeline strategy.

CHALLENGE

A pharmaceutical company sought to conduct a specialized survey to understand the prescriber landscape around rare neurodevelopmental diseases with genetic components.

THE GLG APPROACH

GLG leveraged its custom recruitment capabilities to engage 12 highly specialized experts. A tailored recruitment strategy, developed in partnership with the client, ensured that specialists met precise clinical and translational medicine criteria.

To provide deeper qualitative context, GLG facilitated direct follow-up engagements between the client and several specialists once the quantitative survey was concluded.

Survey Topics included:

  • Prescriber Profiling: Identifying high-prescribing KOLs and mapping overlaps in treatment and medication across various indications.

  • Patient Mapping: Determining exactly where patients are being seen and treated.

  • Clinical Correlation: Analyzing how specific symptomatology might correspond to outcomes in clinical trials.

OUTCOME
Delivered high-quality insights that allowed the client to gain a comprehensive understanding of the prescriber landscape. These findings were used to inform and refine the client’s overarching pipeline strategy in neuroscience.

GLG enabled deep, niche insights into rare neurodevelopmental diseases through expert access, custom recruitment, and seamless execution.

Why GLG?

Customized Recruitment: GLG’s team targeted neurodevelopmental specialists with clinical and translational medicine backgrounds.

Niche Domain Expertise: The population included specialists with a high level of knowledge regarding rare disorders, epileptic conditions, and various genetic deficiencies.

Strategic Depth: By providing 2-3 specialists per neurological disorder, GLG ensured the client gained confident input from highly knowledgeable prescribers on exceptionally niche topics.

End-to-End Insights: The combination of survey data and 1-on-1 calls enabled the client to bridge the gap between market data and strategic pipeline planning.

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As The World’s Insight Network, GLG connects clients to the subject-matter experts who can provide real-world insights to make informed decisions. Our team of professionals work with you to create a tailored approach that identifies, assesses, and answers your questions on your timeline. We bring the power of insight to every great professional decision.